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Investment pays off for Concept Labels

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Concept Labels is reaping the benefits of its investment in people and operations as its turnover bucks current trends, increasing nearly fourfold over the past three years.

Sales and marketing director Keith Owen attributed the Staffordshire-based company’s success to three main factors: the rebranding of the company; investment in the new Labeltrax management system and the flexibility of the company.

In addition, the company has been helped by the diversity of its customer base, he adds

“I think that’s really our saving grace,” Owen told Packaging News. “We supply everyone from supermarkets right the way through to the beauty and automotive industry.”

Owen highlighted that companies no longer ordered six to 12 months in advance, but demanded shorter lead times, something Concept Labels specialises in.

The company currently operates only flexo presses, but is investigating the possibility of investing in a Xeikon 330 five-colour digital press to increase flexibility on short-runs.

Concept Labels has also gained corporate social responsibility accreditation, which has led to a contract with Seiko Epsom Corporation.

“People are becoming more and more socially aware,” said Owen of the contract win.

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