LFH updates Lithuanian Vodka packaging

The new design removes the elaborate detailing and makes the gold medals less prominent.

The logo and typeface have also been modernised.

“The challenge here was to significantly update the design without alienating loyal customers who value its traditional values,” said Steve Irvine, creative director at London-based LFH.

“We have updated the range with the introduction of more silver and subtler design cues,” he added.

The flint glass bottles are made by O-I and Warta Glass.

The labels are produced by Cezar SA, in Poland.

Stumbras is Lithuania’s leading spirits business and Lithuanian Vodka is the company’s best-selling brand. The vodka will not be sold in the UK.

Popular Articles