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Crabtree & Evelyn Xmas range designed by Pearlfisher

November 30, 2012 2 Comments »

Fragrance brand Crabtree & Evelyn has turned to Pearlfisher to design the packaging and branding for its Christmas Gift Collection

The collection comprises of both a Home Fragrance range in two scents: Noel and Winter Garden (including candle, diffuser and room spray) and a Personal Care range (including shimmering body mist and shimmer lip gloss).

According to Pearlfisher, the designs “move away from the traditional to offer a new and original take on festive fragrance, telling stories through illustration that bring each fragrance to life”.

Sarah Butler, deputy creative director at Pearlfisher said: “We devised a story for each fragrance and used bespoke illustrations, rich, contrasting colours and nature motifs to bring it to life and take the consumer into a magical and festive world, moving from the traditional and coded to a more contemporary, imaginative and inspirational expression of Christmas.”

2 Comments

  1. Helen Cooper 5 December 2012 at 10:44 am -

    A much more opulent and indulgent feel to C&E this year. Well done Pearlfisher and good luck to the brand in these tough times!

    • Liz Gyekye 5 December 2012 at 3:25 pm -

      KIAN branding agency
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