Lynx unveils pocket-sized aerosol

December 11, 2008 Comments Off Print Print

Unilever is launching a pocket-sized Lynx deodorant, which is the first of its kind in the category

Sign up to PN email bulletins
Get the latest news
direct to your inbox
with PN's daily,
weekly and monthly
email bulletins.

Click here to sign
up to Packaging
News Bulletins

Photo of DES Lynx bullet

The Lynx Bullet aerosol canister measures just under 8cm and weighs 3.23g. It was manufactured for Unilever by Thai Daizo, in Thailand.

Available from January, it is intended to be portable so that it can be carried and used whenever needed.

Duncan Ramsay, launch manager for Lynx Bullet said: “New Lynx Bullet is the first pocket-sized male body spray to be launched in the UK. Lynx Bullet has been designed to be sprayed at a moment’s notice.”

A single Bullet aerosol will retail for £0.99 and will be available in three fragrances.

Comments are closed.