New packs
News on the latest new packs from across the packaging industryAsda packs Jersey Royal potatoes in ‘revolutionary’ new film
Asda has announced that it has packed its Jersey Royal potatoes in new ‘revolutionary’ packaging which it claims will reduce food waste Read More »
McVitie’s unveils new patriotic packaging
United Biscuits (UBUK) has revamped the packaging of its McVitie’s Digestives biscuits range with a British theme. Read More »
Path creates new brand identity for Greene King IPA
London-based design agency Path has created a new packaging identity for Greene King’s ale brand Read More »
Peroni brands gets a new “premium” look from JDO
Peroni Nastro Azzurro has joined forces with design agency JDO to create new packaging for the brand Read More »
Smirnoff ties with Madonna for latest limited edition
Vodka brand Smirnoff has launched a new limited edition in partnership with pop superstar Madonna Read More »
Crisp brand Jackpots goes for patriotic “sophisticated” look on bags
Jackpots is the latest brand to incorporate a patriotic theme in theme, with a new look for its crisps Read More »
NXL Design hands snack brand Nutshot new look packaging
Savoury snack brand Nutshot has linked up with agency NXL Design to revamp its packaging Read More »
Olive brand Bodega gets bold look from Pearlfisher
Pearlfisher has created the brand identity and packaging for Cranswick’s new olive brand Bodega Read More »
Gerber selects Tetra Pak cartons for new Lazy Town smoothies
The Gerber Juice Company has packaged its new Lazy Town smoothies range for children in Tetra Pak cartons Read More »
Hardys launches stamp-inspired limited edition wine labels
Winemaker Hardy’s is set to launch a limited edition label for its Stamp range of wine – based on the shape of a stamp Read More »
Actimel packs repositioned thanks to Dragon Rouge design
Brand design specialist Dragon Rouge has aided Danone to revamp the look of its Actimel packs Read More »
Shaken Udder gears up for summer with patriotic new look
British milkshake brand Shaken Udder has revamped its milk churn bottles to tie-in with the wave of UK events this summer Read More »
Heinz introduces retro packaging for Diamond Jubilee
Heinz is reviving packaging designs from 1952 - the year of the Queen’s coronation - to mark her Diamond Jubilee this year Read More »
Spitfire ale to fly the flag this summer through new JDO design
Shepherd Neame’s flagship ale Spitfire has been handed a limited edition look through agency JDO Design and Innovation Read More »















