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Shelf Review

Reviews on new packaging launches from retail consultancy Pragma

Doritos | Shelf Review

Doritos | Shelf Review

May 7, 2013 No Comments »

Every month, Monica Lucas, president and research director of retail consultancy Pragma, takes a look at a recently-launched pack from the consumer’s point of view. This month: Doritos Read More »

Twinings Everyday | Shelf review

Twinings Everyday | Shelf review

April 3, 2013 No Comments »

Every month, Monica Lucas, president and research director of retail consultancy Pragma, takes a look at a recently-launched pack from the consumer’s point of view. This month: Twinings Everyday’s new... Read More »

McCain Chips | Shelf Review

McCain Chips | Shelf Review

March 6, 2013 No Comments »

Every month, Monica Lucas, president and research director of retail consultancy Pragma, takes a look at a recently-launched pack from the consumer’s point of view. This month: McCain chips Read More »

Kabuto Noodles | Shelf Review

Kabuto Noodles | Shelf Review

February 6, 2013 No Comments »

Every month, Monica Lucas, president and research director of retail consultancy Pragma, takes a look at a recently-launched pack from the consumer’s point of view. This month: Kabuto Noodles Read More »

Shelf Review | Distinctive Wash

Shelf Review | Distinctive Wash

January 18, 2013 Comments Off

Every month, Monica Lucas, president and research director of retail consultancy Pragma, takes a look at a recently-launched pack from the consumer’s point of view. This month: Distinctive Wash Read More »

Shelf Review | Bold 2in1

Shelf Review | Bold 2in1

December 1, 2012 Comments Off

Every month, Monica Lucas, president and research director of retail consultancy Pragma, takes a look at a recently-launched pack from the consumer’s point of view. This month: Bold 2in Read More »

Shelf Review | Tea India

Shelf Review | Tea India

November 1, 2012 Comments Off

Every month, Monica Lucas, president and research director of retail consultancy Pragma, takes a look at a recently-launched pack from the consumer’s point of view. This month: Tea India Read More »

Shelf Review | Zeo

Shelf Review | Zeo

October 1, 2012 Comments Off

Every month, Monica Lucas, president and research director of retail consultancy Pragma, takes a look at a recently-launched pack from the consumer’s point of view. This month: ZEO, designed by... Read More »

Shelf Review | Costa Roast

Shelf Review | Costa Roast

September 1, 2012 Comments Off

Every month, Monica Lucas, president and research director of retail consultancy Pragma, takes a look at a recently-launched pack from the consumer’s point of view. This month: Costa Roast Read More »

Shelf Review | Ragu

Shelf Review | Ragu

August 1, 2012 Comments Off

Every month, Monica Lucas, president and research director of retail consultancy Pragma, takes a look at a recently-launched pack from the consumer’s point of view. This month: Ragù Read More »

Consumers give their verdict on Jubilee packaging | Exclusive video

Consumers give their verdict on Jubilee packaging | Exclusive video

July 10, 2012 Comments Off

Have this summer's limited edition packs made consumers fall back in love with the brands and products they contain? Find out in this video produced exclusively for Packaging News by... Read More »

Shelf Review | Carte Noire

Shelf Review | Carte Noire

July 1, 2012 Comments Off

Every month, Monica Lucas, president and research director of retail consultancy Pragma, takes a look at a recently-launched pack from the consumer’s point of view. This month: Carte Noire coffee... Read More »

Shelf Review | Greene King

Shelf Review | Greene King

June 1, 2012 Comments Off

Every month, Monica Lucas, president and research director of retail consultancy Pragma, takes a look at a recently-launched pack from the consumer’s point of view. This month: Greene King’s IPA... Read More »

Shelf Review | Weight Watchers

Shelf Review | Weight Watchers

May 1, 2012 Comments Off

Every month, Monica Lucas, president and research director of retail consultancy Pragma, takes a look at a recently-launched pack from the consumer’s point of view. This month: Weight Watchers Read More »

Shelf Review | Ribena Plus

Shelf Review | Ribena Plus

April 1, 2012 Comments Off

Every month, Monica Lucas, president and research director of retail consultancy Pragma, takes a look at a recently-launched pack from the consumer’s point of view. This month: Glaxo-SmithKline’s Ribena Plus Read More »