The US firm said using the aluminium cans had saved nearly five million tonnes of greenhouse gases, the equivalent of taking 900,000 cars off the road for 12 months.
Nick Madden, vice president for global procurement and metal management, said recycling was a strategic source of metal and Novelis would seek ways to grow recycling.
“Recycling is essential to our efforts to make our products more environmentally efficient. Every can that is recycled saves enough energy to run a television for three hours, and there’s no limit to the number of times it can go around the recycling loop.”
Used beverage cans account for around half of the scrap that Novelis uses to produce flat-rolled aluminium. The rest comes from a range of materials such as car parts and building materials.
Novelis is a subsidiary of aluminium and copper producer Hindalco Industries and produces aluminium sheet and foil products for the automobile, construction and packaging industries.
It employs some 12,300 people worldwide and has recycling facilities in Brazil, South Korea, the US and the UK.
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