Wrap introduces reductions guidestevenkiernan, 16 May 2007Be the first to comment on this article The Waste and Resources Action Programme (Wrap) has used this years Total exhibition to launch a guide aimed at helping the industry meet packaging reduction targets.
“It is vital that the industry has clear and consistent guidance to be able to respond to [consumer] demands for less packaging,” said Wrap packaging design specialist Helen Hughes. Visitors interested in lightweighting are encouraged to visit Wrap’s stand (number 3222), where the team is running a competition to win a case of wine in lightweight bottles. Speak Your Mind |
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12th February 2012
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The Guide to Evolving Packaging Design, which has been published on the Wrap website (www.wrap.org.uk), is suitable for use across the packaging supply chain.


