Apeal aims to dispel can myths

The presentation, available online at www.apeal.org/realities, is supported by testimonies from experts in the supply chain and covers the realities about cans in five chapters on safety, freshness, appeal, convenience and sustainability.

It provides key facts, figures, market research, trends and other useful information such as a comparison of the eco-efficiency of various packaging materials, the benefits of polymer-coated steel packaging and details of new steel grades.

Visitors to the website can view the whole presentation from beginning to end, or click on a particular subject that interests them.

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