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Smallfry links with ITCM for cream dispenser
Coventry-based design agency Smallfry teamed up with specialist engineering company ITCM at Total to create the “particularly late” foundation cream dispenser.
They were among the firms paired together at the Technology and Creative Innovation Challenge at Total.
Designers were asked to use a machinery manufacturer’s existing technology in an innovative manner.
Smallfry’s design centred on the “late particularisation” concept, which identifies common base ingredients and a “particular” variable element.
Dispenser: 'particularly late'
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