Marks & Spencer has recently announced that it has saved £11 million in 2010/11 as a result of packaging reduction initiatives carried out under its ‘Plan A’ sustainability initiative.
Packaging plays a key role in the sustainability value chain.
Sainsbury’s has also revealed that it reduced the weight of its own-brand packaging by 7%, or 12,000 tonnes, in 2010.
But the Government’s Waste Review stated that survey after survey showed that consumers believe that packaging is a big environmental problem.
For this month’s poll, Packaging News is asking whether supermarkets can do more to reduce their packaging footprint.
To take part, simply cast your vote in the ‘Poll’ section on the right-hand side of the website.
We also want to hear your views on the issue. Should retailers be doing more to reduce the amount of packaging used? How lightweight can they go with certain pack materials? Are their sustainability measures just ‘greenwash’?
Have your say by leaving a comment below.





Of course they can do more, simply by cutting down on the amount of chilled products they sell. The amount of energy consumed in the chilled shelving, and in the JIT logistics, probably accounts for most of their ‘carbon footprint’. What hypocrisy.