Blue Marlin creates sleek look for Funkin Puree’s cocktail pouches

The packs have already hit stores in the US and the brand comes in seven variants. Funkin Puree will be rolled out globally later in the year.

According to Blue Marlin, the brand livery had to be incorporated with a contemporary image that “clearly communicated what to do with the product and projected a more sophisticated personality”.

“Funkin is a great product and brand,” said Blue Marlin chief executive and group managing director Andrew Eyles. “A lot of work revolved around making sure the branding and strategy was right.”

Andrew King, Funkin chief executive, added: “We are delighted with the designs Blue Marlin has created.”

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