Antalis calls for innovative approach to excessive packaging

Antalis Packaging has asserted that paper packaging, when used efficiently, offers a viable and green solution and shouldn’t be categorised in an unsustainable bracket.

The packaging firm said a new mind-set and an innovative approach to excessive and unnecessary use of plastic and paper packaging, which if addressed correctly could significantly reduce the amount of waste that ends up in landfill or in the environment.

Smarter and more sustainable approaches to packaging should also be considered, said Scott Day, ‘In-the-box’ packaging expert at Antalis Packaging , such as the Geami WrapPak System, an eco-friendly alternative to bubble wrap, and Padpak, an innovative compact system which makes 100% recyclable void fill, could make a huge difference.

He said new research shows that in the EU more paper-based packaging is recycled than any other packaging material combined, and the collection of packaging is hugely successful with over 80% collected for recycling.

“Inherently, packaging is incredibly complex and there are so many different factors and considerations for businesses looking to take a more sustainable approach; from the choice of material and packing method, through to the route of delivery.

“As the packaging waste issue continues to gain momentum in the media and with consumers alike, it is vitally important that paper-based options are not tarred with the same brush as their typically perceived less environmentally friendly plastic counterparts. Despite some perceptions that all packaging is wasteful and unnecessary, the reality is that paper-based packaging can not only provide the same protection but is also easily recyclable which can significantly reduce the amount of litter that goes to landfill.”



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